On 21 May 2013, Switzerland Global Enterprise (formerly Osec) – the official center of excellence for internationalisation – opened another Swiss export promotion support unit in Istanbul. One of the important tasks of this new branch office is to help small and medium-sized enterprises (SMEs) from Switzerland and Liechtenstein to enter the market in Turkey. Mehmet Yildirimli will manage the new branch office in Istanbul.
At a glance
With its head office in Zurich and branches in Lausanne and Lugano, Osec has been commissioned by the government to promote Swiss foreign trade. It does so by taking into account the needs of export-oriented companies, primarily SMEs. Its other main tasks are promoting Switzerland abroad as a business location and promoting imports from selected developing and transition countries.